Stop posting the same month twice.
Fresh Angle builds your whole month of social posts, one for every day, with a new creative concept, a palette of distinct visual styles, the text for the image and the caption. Tell it which lines you are tired of and it will not bring them back.
A sample month
One post a dayIllustration: nine days, nine different visual styles, and one tired line crossed out.
- Cut-out collage
- Halftone pop
- Receipt print
- Sari-sari signage
- Risograph duo-tone
- Jeepney panel
- Film still
- Torn paper
- Blueprint grid
- Sticker sheet
From a brief to thirty-ish posts in three moves.
- 1
Brief it
Describe the brand and who you talk to, list the retired lines you never want to see again, and pick the month.
- 2
Get the month
A monthly creative concept, weekly themes, a palette of visual styles and one post for every day of the month.
- 3
Make it yours
Regenerate any post, edit the idea or the copy, approve what is ready and copy the caption to publish.
Every post arrives fully built.
No blank boxes to fill. Each day comes with the idea, the look, the words on the image and the caption, so you spend your time choosing and polishing instead of starting from zero.
- Idea: the angle of the day
- Visual style: how it should look
- Visual copy: the text on the image
- Post copy: the caption, ready to copy
Day 12 · Example brand: Kape Alon
DraftFirst sip, first story.
- Idea
- Ask regulars for the first thing they say when the shop opens, and turn the answers into a morning series.
- Visual style
- Sunrise colour blocking: flat vermilion and mango shapes, oversized type.
- Visual copy
- First sip, first story.
Post copy
Before the jeepneys start honking, the barako is already brewing. Who is your 6 a.m. person? Tag them and tell us what they always say first.
Sample post for an imaginary coffee shop.
Retire your tired lines. For good.
Paste the phrases, hooks and sign-offs you have worn out. Fresh Angle writes around them, and when you plan a new month it also looks back at your previous months so the same ideas and looks do not sneak back in.
Examples. You bring your own list.
Repeat check
What happens when a new idea looks like an old one.
Draft idea
A behind-the-counter photo of the team at opening time.
Fresh angle instead
Let a regular write the shop's opening-hours sign, in their own handwriting.
An inspiration board that suggests what you would not have tried.
Not planning a month today? Open the board for unexpected visual styles and fresh content concepts, then take the ones you like into your next brief.
Jeepney panel
Loud, hand-lettered colour blocks with a name painted across the top. Great for a launch week.
Receipt print
Present a product line as a long thermal receipt, one witty line item at a time.
Sari-sari signage
Hand-painted shopfront lettering for offers, with prices left to you.
Concept: the month in letters
Each week, the brand writes to a different customer.
Concept: the 4 p.m. slump
One tiny rescue per day for the hour everyone scrolls.
Examples of the kind of suggestions you will find.
Next month does not have to look like this one.
Write the brief, retire the lines, and see a whole month from a new angle.